What Is a WhatsApp Gateway?
A WhatsApp Gateway is a system or platform that acts as a bridge between your business applications (such as CRM, website, or e-commerce system) and WhatsApp. By using a WA Gateway, you can send and receive WhatsApp messages automatically without having to manually open the WhatsApp application.
WhatsApp Gateway technology enables automation of bulk messaging (WhatsApp Blast), automatic transaction notifications such as OTP codes, payment reminders, order status updates, as well as auto-reply chatbots that respond to customers 24/7. Platforms like Zendfy support 15 message types - including text, images, video, documents, interactive buttons, list menus, carousels, audio, stickers, video notes, location, contacts, polls, events, and albums - making it the most complete business communication solution.

